Lerner Starts Selling Tickets for Merle Haggard

June 02, 2012

Tickets went on sale Friday for Merle Haggard’s August performance at the Lerner Theatre.

Elkhart resident Reggie Stevens bought tickets for her and her husband in honor of Father’s Day. It will be her first show at the Lerner, even though Stevens tried to get tickets for Willie Nelson’s concert back in April.

“I’m still hearing about missing him,” she said of her husband’s desire to get tickets for Nelson.

While none of her friends got tickets with her, she said they were all talking about the concert.

“The Lerner is large enough to accommodate (big concerts) and small enough to feel intimate,” she said of the venue. “You never feel far away.”

General manager David Smith said that more than 80 percent of tickets were sold online. When Smith drove up to the theater at about 8:20 a.m., he saw four people waiting for tickets. There were about 10 people at 10 a.m. when they went on sale, and the phones were busy.

“It’s probably on pace with Willie (Nelson),” Smith said.

One of the big differences between the two shows is that customers have at least two months to purchase tickets for Haggard, whereas they only had six weeks before Nelson’s show. That’s a good thing, Smith said.

“Having the extra time for sales does give the patrons an increase number of pay day opportunities and decisions based about how to spend their disposable income,” he said.

Ticket prices range from $37.50 to $77.50.

For information call 293-4469 or go to www.thelerner.com. The theater is at 410 S. Main St., Elkhart.

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